Marketing & Funnel Diagnostic

See where your leads stall, what your data is really telling you, and what to fix first.

About 3 weeksOnline, in person on requestEnds with a 90-minute readout

Fit

Is this for you?

✓You are spending on marketing but cannot say clearly which activities bring in pipeline.
✓Leads come in, but too few turn into sales conversations, and nobody agrees why.
✓Your reports disagree with each other, or nobody trusts the numbers.
✓You are about to hire, change agencies or raise budget, and want a clear picture first.

×You have not started any marketing yet. The GTM Roadmap is the better starting point.
×You need someone to fix the tracking or run the campaigns. We assess and prioritise; the fixes are scoped separately.

Deliverables

From first touch to closed deal, showing where leads stall.

Naming, lead sources, lifecycle stages, analytics and CRM hygiene. An assessment, not a rebuild.

Your channels measured against your ideal customer and your budget.

Every issue rated by severity, in a fix-first order.

We walk your decision-maker through the findings and answer every question.

A one-page plan your team can start on the next morning.

Timeline

Week 1

A short kickoff, read access to your accounts, and two stakeholder interviews.

Week 2

We trace the funnel, review the data and test channel fit.

Week 3

You receive the findings report, then we take you through it live.

What we need from you

Out of scope

After the Diagnostic

Act on the findings with a plan your team can run.

Keep someone senior on the decisions after the readout.